Why partner with Uplift? Because we get you.
As a B2B company, you need to get the attention of other businesses, and content marketing is a great way to do that. How? By working with a B2B content marketing agency that specializes in marketing to other businesses.
When you work with Uplift Content, you’ll have a partner in your corner that knows how to move prospects through the buyer’s journey—from growing brand awareness to generating more traffic and leads.
Free yourself from the day-to-day of content creation
With the demand for more content continually increasing, you and your team are strapped. You’d love to spend more time strategizing and working on other high-priority initiatives but feeding the content engine keeps pulling you away from where you want and need to be.
As a small but mighty B2B content marketing agency, we work with high-growth B2B companies, like ClickUp, Calendly and WalkMe to lift their load (and their voice) and tell their story.
Our B2B content marketing agency is able to extend the reach of your existing team in a consistent and scalable way. We pride ourselves in fitting seamlessly into your workflow to deliver big-picture thinking and engaging B2B content writing services.
Meet our B2B writers and content marketers
Our B2B content marketing agency is made up of a team of writers with backgrounds in journalism, years of B2B writing experience and proven expertise in eliciting and telling an engaging human story about an often technical topic. And the best part? They understand your customers’ challenges and aspirations—which comes through in every sentence they write.
See our B2B portfolio
Writing samples
High-growth B2B companies like LeanData, ON24 and ClickUp partner with our B2B content marketing agency for high-quality case studies, blog posts and ebooks. Pop into our portfolio to see some of our writing samples.
View our B2B writing samples
What you need in a B2B content marketing agency
Getting meaningful results from content marketing takes time so it’s important that you partner with an B2B content marketing agency that cares about you and your success. To choose the right agency for you, it’s important to consider the following:
1. Expertise
The right B2B content marketing agency for you will be able to demonstrate its expertise in your niche through work examples and social proof.
Check out our case studies and portfolio.
2. People
It’s important that you work with a B2B content marketing agency that you can trust—one that believes in transparency, respect and trust.
Meet our team of experienced B2B content marketing writers.
3. Processes
Any B2B content marketing agency worth its salt will have a firmly established set of processes, systems and workflows to ensure you receive the best possible results—and customer experience.
We are continually fine-tuning our process for the best outcomes. See our process below.
A strong benefit of working with the Uplift Content team is that they are great at teasing out key messaging from many sources of information and pulling it together into one cohesive story from start to finish.
Morgan Asher, Customer Reference Manager, Okta Read our customer stories »
What to expect when you work with Uplift
Content writing for B2B is tough, but we’ve got you covered. We’re a boutique B2B content marketing agency with a track record of success with high-growth B2B companies like ClickUp, Calendly, Okta and WalkMe. We differentiate ourselves in 6 important ways:
B2B focus
In this rapidly-evolving world of business, you need a B2B content marketing agency that “gets it”. We focus on B2B and understand its challenges and advantages.
Process
Fitting seamlessly into your workflow, our content marketing agency for B2B has specific processes that save you time by providing a systematic approach to creating marketing collateral that gets results.
Research
Before any strategy or writing project, we take the time to dig deep into your B2B business by researching your culture, products and services, competitors and target audience.
Storytelling
Our B2B content marketing agency creates marketing collateral that your prospects want to read—through the power of storytelling and connecting your audience to the pain you solve for them.
Project management
We track and manage all the content delivery details so you don’t have to—everything from information gathering and interviews to stakeholder reviews and approvals.
Quality control
For every writing project with our B2B content marketing agency, you’ll have a writer and an editor working on your content to ensure it’s on-target, engaging and accurate.
Are we a good fit for you?
Uplift Content’s B2B writing services are the right fit for you if:
- you value well-researched, accurate and engaging content
- you want to work with a partner who cares about your success as much as you do
- you need someone who “gets it”
- you want someone who can dive right in and run with it
- you understand the impact quality content has on revenue growth
On the other hand, our content writing services are not for you if:
- you’re okay with a faceless, voiceless service provider
- you prefer volume over quality
- you expect to pay bottom dollar
- you hope we can start working on it tomorrow
Work with our B2B content marketing agency
Uplift Content’s case study, ebook and blog post writing services can help you create content that drives traffic, engagement, leads and sales.
We’ll help you share your untold success stories and showcase how your products enable your customers to solve tough problems. We’ll also help you create content that moves prospects through the buyer’s journey from awareness to consideration to decision.
By partnering with our B2B content marketing agency, you can get out of the weeds and start spending time on other strategic initiatives, knowing that your content is in good hands with us.
When I started at ClickUp, we had basically zero customer stories. I was under a lot of pressure to produce stories quickly to support our marketing and sales enablement efforts.rnrnWorking with Uplift has been a game-changer for us! We’ve been able to scale our strategic customer story output 3x since partnering with Uplift.
Tiffany Keel, Head of Customer Advocacy, ClickUp
Hire a B2B content marketing agency [9 steps]
1. Figure out your content marketing goals
What KPIs will you track and measure?
2. Decide what you want help with
What type of content? How many pieces? What cadence? What topics? What length?
3. Figure out where you are on the Scale of quality vs cost
Is high-quality content your priority? Or would you prefer lower-quality content for less?
4. Lock in your budget
How much do you have to spend on your content initiatives?
5. Research agencies
Do they specialize in the type of content you need? Do they have experience in your niche?
6. Have some conversations
What experience do the agencies have? What are their processes? Are they personable and easy to talk to?
7. Assess strengths and weaknesses
Which agency has the skills to be successful? Which team would you most like to collaborate with?
8. Ask for a reference
What was another customer’s experience like working with the agency?
9. Sign a contract
Are you comfortable with the terms of the agreement?
Working with Uplift’s writers and editors has been a game changer for us. They understand our goals, products and brand, so no hand holding is needed.
Emma Quarnstrom, Digital Marketing Manager, Lineup Systems