Resources

Downloadable resources for SaaS

Here are some free resources to help accelerate growth at your B2B SaaS company.

2023 SaaS Case Study Report: Trends & Insights
Report

2023 SaaS Case Study Report: Trends & Insights

Find out how 123 customer marketers are helping close bigger sales faster with case studies.

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21 Interview Questions to Uncover Case Study Gold
Cheat Sheet

21 Interview Questions to Uncover Case Study Gold

Get the powerful questions we use when conducting a case study interview, plus 7 interviewing dos and don'ts.

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12 CTA Examples to Boost Your Blog Conversions
eBook

12 CTA Examples to Boost Your Blog Conversions

Get 6 tips for writing irresistibly clickable CTA, plus 12 examples from B2B SaaS companies.

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Topic Generator for SaaS Content [Worksheet]
Tool

Topic Generator for SaaS Content [Worksheet]

Use this worksheet to come up with new topic ideas that will resonate with your audience.

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Checklist for a Successful SaaS Case Study
Tool

Checklist for a Successful SaaS Case Study

Evaluate your next case study against our checklist and 24 examples from top B2B SaaS companies.

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6 Elements of a High-Converting Opt-In Page
eBook

6 Elements of a High-Converting Opt-In Page

Increase downloads of your B2B SaaS lead magnet by creating a compelling opt-in page.

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Overcome 7 Common Case Study Challenges
eBook

Overcome 7 Common Case Study Challenges

In this ebook, we give you the tools and tactics you need to overcome 7 of the most common challenges to creating an impactful B2B SaaS case study.

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20 Ways to Promote Your SaaS eBooks
Tool

20 Ways to Promote Your SaaS eBooks

Find out 20 ways to promote your B2B SaaS ebook, and use our checklist to track them.

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Optimize Your Content Performance [Checklist]
Tool

Optimize Your Content Performance [Checklist]

Before publishing each piece of content, run through this checklist to ensure that your content is optimized for maximum performance.

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Content Marketing Budget Template
Template

Content Marketing Budget Template

Use this template to create your budget and leverage it to the fullest extent possible.

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How Do Your Case Studies Stack Up? [Quiz]
Quiz

How Do Your Case Studies Stack Up? [Quiz]

Evaluate your case studies against those from top B2B SaaS companies like Splunk, WalkMe and Outreach.

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Tool to Help Onboard Your B2B SaaS Writer
Tool

Tool to Help Onboard Your B2B SaaS Writer

Download our customizable onboarding tool to give your new content writer everything they need to hit the ground running.

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