eBooks are an essential part of a B2B SaaS content marketing strategy to help you establish credibility and offer value to your prospects. In this article, Uplift Content breaks down what an ebook is, how it’s used and why you need one.
White papers and ebooks make excellent B2B SaaS lead magnets, but they’re often time-consuming to produce. In this video, Uplift Content shares 8 ways to promote your white papers and ebooks so they drive leads and sales.
When prospective clients make the decision to download your ebook, they often only have the ebook title and cover to base their decision on. Use these 5 tips to write strong, persuasive, benefit-driven ebook titles.
Learn how to generate more leads online with B2B lead magnets like ebooks, guides and white papers. In this post, Uplift Content covers 5 common elements your lead magnet needs to include, what content type you should choose and 5 mistakes to avoid to ensure your lead magnet generates leads.