eBooks are great tools to help your SaaS audience learn and solve problems, which is why they receive 3 times more downloads than white papers. However, ebooks are only useful if you promote them. Here are 6 ebook marketing strategies you can start using today.
Product marketing content is all about providing the right information at the right time to generate demand. As a SaaS marketer, you need compelling product marketing collateral in your toolkit to convince potential customers that they can trust in your product’s quality and usefulness.