B2B Marketing Blog | SaaS Content Marketing Articles

11 August 2020

7 eBook Design Tips That Attract Qualified Leads for B2B SaaS

After you’ve spent weeks researching and writing your SaaS ebook, the last thing you want is for the design to fall flat. Uplift Content shares 7 tips for thoughtful ebook design that will attract qualified leads and keep them engaged until the call to action.

4 August 2020

AppDirect Case Study Critique: Hits and Misses

case studies, critique, SaaS, Software as a Service

Gather ideas to enhance your SaaS case studies from this critique of AppDirect’s ADP case study. Every month, we’ll review a new case study from a high-profile SaaS company so you can learn from the best.

21 July 2020

3-Step Onboarding Tool for B2B SaaS Writers

onboarding, SaaS, Software as a Service, writer

Don’t get stuck in a cycle of endless revisions with your external SaaS writer. Use Uplift Content’s writer onboarding tool to help your writer hit the ground running and deliver compelling, on-brand B2B content for your customers.

7 July 2020

Expensify Case Study Critique: Hits and Misses

case studies, critique, SaaS, Software as a Service

Gather ideas to improve your SaaS case studies from this critique of Expensify’s case study on Philz Coffee. Each month, we’ll review a new case study from a high-profile SaaS company so you can learn from the best.

How to optimize the performance of the content you already have

23 June 2020

Content Optimization Checklist: Improve the Performance of the Content You Already Have

content optimization, SaaS, Software as a Service

You can shell out more time and money to create new content, or you can use Uplift Content’s Content Optimization Checklist to get better results from the B2B SaaS content you already have. Learn how to drive a larger audience to your content and ensure that when they land on it, the content is primed for conversion.

Content Marketing Blog

7 eBook Design Tips That Attract Qualified Leads for B2B SaaS

AppDirect Case Study Critique: Hits and Misses

3-Step Onboarding Tool for B2B SaaS Writers

Expensify Case Study Critique: Hits and Misses

Content Optimization Checklist: Improve the Performance of the Content You Already Have

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