Content Marketing Blog

3 August 2021

6 Case Study Layout Samples and How to Make Them Pop

Find out what case study layout and design elements you need to include if you want to grab and keep your reader’s attention. And check out 12 examples from leading B2B SaaS companies.

20 July 2021

Case Study Results: The Best Ways to Showcase Them [+ 7 Examples]

SaaS, Software as a Service

Customer stories can help your SaaS company get a slam dunk when it comes to your next sale. Here, Uplift Content shares 7 examples of how leading SaaS companies frontload their case studies with clear results, and provide suggestions for making them even stronger.

6 July 2021

Call to Action Phrases: 6 Examples for B2B SaaS

call to action, content, SaaS, Software as a Service

Choosing the right call to action phrases for your B2B SaaS marketing content is the golden ticket to the next stage in your relationship with a prospect or customer. Uplift Content shares 6 examples of the best CTAs to guide your audience where you want them to go next.

22 June 2021

6 eBook Marketing Strategies to Help You Generate SaaS Leads

eBooks, SaaS, Software as a Service

eBooks are great tools to help your SaaS audience learn and solve problems, which is why they receive 3 times more downloads than white papers. However, ebooks are only useful if you promote them. Here are 6 ebook marketing strategies you can start using today.

8 June 2021

5 eBook Examples: A Critique of the Good and the Bad for B2B SaaS